Google Takes Care of Idiots Too

Posted: under Internet.

There's an old saying that goes, "God takes care of babies and idiots." Truly this statement applies to me, because when it comes to my search engine optimization skills, I'm on the idiot side of scale. But that's okay because idiots are loved, and can easily survive in the search engine game too. Let me explain. Although NONE of my 6 web sites rank in Google's top 10 (or top 20 and 30 for that matter), and I only advertise 2 of my sites using AdWords, Google still helps me make a lot of mone...
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Jul 02 2009


Ten Steps To A Well Optimized Website - Step 4: Content Optimization

Posted: under Internet.

Welcome to part four in this search engine positioning series. Last week we discussed the importance of the structure of your website and the best practices for creating an easily spidered and easily read site. In part four we will discuss content optimization. This is perhaps the single most important aspect of ranking your website highly on the search engines. While all of the factors covered in this series will help get your website into the top positions, it is your content that will sell...
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Jul 01 2009


Building Link Popularity As Easy As 123

Posted: under Internet.

The most difficult area of SEO is building link popularity. You may be thinking why? Because there are no easy ways to build link popularity. In this article I will tell you how to get links and how to find them. First thing you must do is find a web site that you would like to trade links with. How do you find them? You can join link exchanges like www.linkexchangeit.com or you can search the search engine with keywords related to your site. Remember RELATED sites only! Let's say your site i...
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Jun 30 2009


Stuck In the Google Sandbox? The Sandbox Solution

Posted: under Internet.

What is the Google Sandbox? It’s the mysterious, possibly non-existent web purgatory where millions of sites languish without rankings, visibility, or traffic. How Do You Know if You’re Stuck in the Sandbox? Here’s a rough set of criteria for you. Your site is indexed and appears with the proper title, snippet, and url (www, or no www whichever you picked) – type site:www.yoursite.com into Google to check this. Your site has PageRank (use the google toolbar, or nic...
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Jun 29 2009


Search Engine Optimization (SEO) Strategy - Navigating the Dark Waters of Website Promotion

Posted: under Internet.

Creating a well-designed website is the first step in your internet marketing strategy that must be backed up with techniques designed to drive traffic to the website for successful, long-term results. You wouldn't consider opening a retail store in a major shopping mall without signage and you shouldn't consider having a nice looking website designed without expanding your web presence in order to be found on the internet. The following strategy overview is designed to bring about thes...
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Jun 24 2009


How You Can Easily Compile A Gigantic Keyword List

Posted: under Internet.

It doesn't matter what kind of marketing you are involved in. Having the most keywords for your market or niche is a surefire way to win over your competition, and that's a fact! The most important place to have thousands of keywords is in your pay-per-click campaigns, as you want to hit as broad an audience as possible, within your market or niche. If you are using pagemill software to automatically build websites surrounding a particular market or niche, you know that the more keywords you ...
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Jun 22 2009


Good Content: The Key To Search Engine Ranking

Posted: under Internet.

Good Content: The Key To Search Engine Ranking What drives visitors to your website and keeps them there? Good content. Content is Key Good content is key to website promotion success. All the bells and whistles in the world will not hold an audience like compelling information. Ask yourself: Why would a visitor stay at my website? What are they looking for? What do I have that they need? What holds them there once I've got them visiting? You have to tell your story in a way that will keep yo...
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Jun 21 2009


Google Analytics

Posted: under Internet.

Google Analytics is a product based on the popular web traffic analytics Urchin platform, as a result of Google's earlier acquisition of Urchin. As a surprise to the webmaster community, Urchin's technology, which is one of the most complete and well designed web analytics software in the industry, is being given at no cost to webmasters when they sign up at www.google.com/analytics. This move has raised suspicion as to what are Google's motives and what will be the consequences of Google having...
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Jun 19 2009


Measuring and Tracking RSS

Posted: under Internet.

Measuring and tracking RSS while a fairly simple concept, is really anything but. Unlike websites, RSS have the added caveat of potential syndication, making accurate tracking a challenge to anyone but the extremely tech savvy. It is not unrealistic for marketers to want to know how many subscribers they have, which items in their feeds attract the most interest, or how many click-throughs are generated as a result of an RSS feed. There are a number of 3rd party providers who focus on tracking ...
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Jun 18 2009


Search Engine Marketing and Toolbars

Posted: under Internet.

b>Website Marketing - Google Toolbar The Google Toolbar is extremely helpful in finding information on pagerank and other important factors concerning Google, it's cache (last viewing) of your site, and directory information. The Google Toolbar is free and can be downloaded here: http://toolbar.google.com Website Research - Alexa Toolbar The Alexa Toolbar seems to be a great tool for website related data such as site stats, user reviews, owner contact information, related links and arch...
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Jun 16 2009